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Webinars: Perceived Quality in the Digital Design World
Thu, 09 Jun 2011Car Design News hosted a new webinar with Icona Solutions yesterday, June 8th. Focusing on perceived quality in the digital design world, Icona Solutions' Dr John Maxfield explained how the company's aesthetica software – which enables design teams to gain early insight and resolve fit and finish issues – can improve perceived quality and craftsmanship. Hosted by Dr John Maxfield, Technical Director and Founder of Icona Solutions Ltd, the webinar demonstrates how aesthetica helps designers produce realistic images of real world products, including materials / color / finishes, with targets to allow early perceived quality reviews.
Lexus LF-Gh at New York
Mon, 21 Mar 2011Lexus LF-Gh Concept at New York First, the image at the top. This isn’t a photo of the Lexus LF-Gh by a modern impressionist, it’s just the image Lexus are using on a site that seems to have sprung up today - Lexus LF-Gh Concept. Secondly, we really have no clue what the Lexus LF-Gh Concept is that is going to turn up in New York in a few weeks.
Toyota RAV4 EV: Powered by Tesla – the tease
Thu, 11 Nov 2010Toyota RAV4 Powered by Tesla - the tease Back in May we reported that Toyota had fished down the back of the sofa for some loose change (£35 million – two days profits) and had thrown it in the general direction of Tesla. As part of the deal Tesla were to utilise the Toyota facility in Fremont, which stands empty but used to build Corollas and Tacomas. Which all seemed quite odd.