Alltrax Spm-48400ez Series, Permanent Magnet Controller on 2040-parts.com

Lexus launches 'Design Matters' campaign

Lexus has hosted an event called ‘Design Matters' in New York City, as part of a new strategy to showcase the brand's commitment to design. Toyota's global president Akio Toyoda attended the event along with Mark Templin, executive vice president of Lexus International, who said, "Lexus is expanding as a global company and we need to speak to a broad global audience. There's no better way to do that than through design." Templin used the event to announce its other design-related campaigns.

Which sounds better? Jaguar F-Type V8 or V6?

Jaguar continues to keep interest in the new F-Type piqued with video comparing the sound of the V6 and V8 F-Type. The latest Jaguar marketing magic comes courtesy of a short video with a pair of F-Types pulling away and accelerating hard; one a V6 supercharged and the other a V8 supercharged. We don’t know whether the V6 is the 340PS base F-Type or the 380PS F-Type S, but it makes a fine noise.

Brian Wilson to perform at Petersen fundraiser

The annual Petersen Automotive Museum's fundraising event on May 7 promises to be fun, fun, fun when Beach Boy Brian Wilson and his band take the stage. The rock-'n'-roll icon is scheduled to play for an hour as part of the museum's largest charity event of the year, proceeds from which benefit the 501(c)(3) institution. The Beach Boys had a lot of car-themed hits, including "409," "Little Deuce Coupe" and "Fun, Fun, Fun." (AutoWeek trivia: The Deuce Coupe featured on the cover of the album of the same name belonged to Clarence "Chili" Catallo, whose son, the successful and powerful advertising executive Curt Catallo, once was a lowly editorial assistant at AutoWeek).