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BMW announces DesignWorksUSA studio and ConnectedDrive lab in Shanghai

BMW has opened both a DesignWorks studio and a ConnectedDrive lab in Shanghai, China, as a means of gathering information and insight into the Chinese market as the company looks to increase its presence in Asia. Adrian van Hooydonk, Director BMW Group Design, said, "Creating this foothold for both BMW Group Design and DesignworksUSA in Shanghai is of great importance from both strategic and creative standpoints." President of BMW Group DesignWorksUSA Laurenz Schaffer said, "Our new studio in Shanghai places DesignworksUSA at the epicenter of the most rapidly growing and influential consumer market in the world and provides an indispensable resource for shaping our global perspectives for clients." The new studio will perform functions including product, transportation, automotive, environmental and interaction design; color, material and finish design; design communication, research and strategy as well as sustainability consulting. Designers from DesignworksUSA studio in Los Angeles, Munich and Singapore will supplement a local design team.

Young drivers 'feel invulnerable'

MORE THAN seven in 10 young drivers think they are better than the average driver despite the age group being 2.5 times more likely to be involved in a serious crash, according to a survey by Vision Critical and road safety charity the Institute of Advanced Motorists (IAM) The IAM says that the average of 71% reveals a perceived 'invulnerability' in young people that is not reflected in the real world. Britain’s most confident young drivers are in Northern Ireland where an astonishing 87% think they are better than average. The facts tell a different story, with young drivers making up 26% of those involved in crashes.

2013 Nissan Sentra gets $16,770 base price

Nissan has released sticker prices for the redesigned 2013 Sentra sedan. The base S with a six-speed manual transmission carries a bottom line of $16,770 including the $780 destination fee. Base prices top out at $20,540 for the SL model with a continuously variable transmission.