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Ford Iosis Max unveiled at Geneva motor show 2009

By Tim Pollard First Official Pictures 02 March 2009 18:00 Ford is serving up a big-bang surprise at Geneva with the launch of the Iosis Max concept car. The third in a series of Iosis show cars, the Max affords our first view of the new 2011 Ford Focus, with a hint of next-gen 2010 C-Max thrown in for good measure.  The Iosis Max looks just like the next-gen Focus at the front and heralds some important new styling treatments for all future Fords, its designers have told CAR. The lower trapezoidal grille, for instance, will in future feature these horizontal chromed strakes, echoing the feature lines on the bonnet, and the Blue Oval badge appears more prominently in the middle of the higher, Fiesta-style grille.

Future products: The new Ford has learned to think small

Ford Motor Co., long known for pickups and SUVs, will emphasize cars, crossovers and fuel-efficient engines in the next few years. The company wants to be the fuel economy leader, and federal mpg standards are rising. Ford launched the Fiesta subcompact this summer and will introduce a redesigned Focus compact early next year.

Chevrolet GPiX concept

The 25th São Paulo Auto Show marked the debut of a new concept from General Motors: the Chevrolet GPiX crossover coupe. Developed by General Motors Design in Brazil, the concept represents a potential new segment for the auto giant in the emerging Latin American market. "It offers the sporty design and versatility necessary for a country with the continental dimensions of Brazil," said Carlos Barba, General Director of Design for GM Latin America, Africa and Middle East.