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1953 Ferrari 340/375 MM Pinin Farina Berlinetta ‘Competizione’ makes €9,856,000

It’s the annual  Concorso d’Eleganza Villa d’Este festival of supercars and classic cars this weekend, and poart of that is the RM Auctions sale at Vella Erba, on the banks of Lake Como, with a 1953 Ferrari 340/375 MM Pinin Farina Berlinetta ‘Competizione’ smashing the world auction record by fetching €9,865,000. The 375 MM is one of three works cars entered in the 1953 24 Hours of Le Mans and has a good history including 24 Hour of Spa, the Carrera Panamericana, and winning the 12 Hours of Pescara, has been driven by World Champions Hawthorn, Ascari, and Farina and won numerous awards at many events including Pebble Beach, Goodwood Revival and the Louis Vuitton Classic. But it wasn’t just the 375 MM that sold at a strong price, with other notable lots fetching good prices, such as a 1965 Ferrari 275 GTB, for €1,120,000,  a 1967 Lamborghini Miura P400 at €426,600, a 1962 Mercedes-Benz 300SL Roadster for €1,114,400 and a 1962 Ferrari 400 Superamerica SWB Coupé Aerodinamico for €2,184,000.

General Motors names Ewanick global chief marketing officer

General Motors, looking to accelerate its push into major markets worldwide, tapped U.S. marketing chief Joel Ewanick to become global chief marketing officer--a new post. "As we continue our rapid growth in major global markets, it is important that we take a more customer-focused view of our overall marketing strategy," GM CEO Dan Akerson said in a statement today.

Mugen Honda CR-Z Hybrid – but don’t get too excited

The Honda CR-Z Hybrid gets the Mugen treatment Honda are trying to tell anyone who will listen that the Hybrid Honda CR-Z is a modern version of the Honda CRX. You know, all fun and sporty and nimble and on the right side of warm, but with all the green goodness people think they have to want. We haven’t actually come across anyone who buys in to the idea, but Honda aren’t giving up on the marketing pitch of the Honda CR-Z as the first ‘Sporty’ hybrid with the production version of the CR-Z debuting at Geneva next week.