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Chrysler launches 'Born Makers' ad campaign

Chrysler is launching its ad campaign for the 2015 200 sedan on Saturday. The brand gave us a sneak peak of the new Ameri-centric commercial on Friday. The effort will include 30- and 60-second television spots and in-theater ads in addition to activity in print, digital and social media.

Audi A5 Coupe – the aluminium future.

Audi has built a lightweight A5 with aluminium body. Audi has taken a standard existing steel-bodied production car as its basis and utilised Audi’s Aluminium Space Frame which reduces the weight of the car body by at least 40% compared to a conventional steel bodied car. The result on the A5 is a drop in weight of 240 lbs (not quite the complete aluminium future Jaguar are working towards).

Beaulieu Sets Its Sights On A World Record Attempt

IT MIGHT be best known for its collection of weird, wonderful and historically significant cars, but the National Motor Museum at Beaulieu is now reaching out to anyone with an interest in toy cars. As part of its bid to break the current world record for the longest line of toy cars, Beaulieu is asking for donations in order to topple the current record of 9,795, set in Guatemala last December. The attempt will be held in the grounds of the attraction with a continuous line, one kilometre long, of at least 10,000 cars placed end to end, starting and finishing inside the museum.