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BMW 1 & 3 Series London 2012 Performance Editions

BMW London 2012 Performance Editions If you’re going to go the sponsorship route to promote your business, sponsorship deals don’t come much more high-profile than an Olympic Games. Or much more expensive. So the point is to use the association to created value in your business.

Maserati Alfieri will launch in 2016 to take on the Jaguar F-Type

The Maserati Alfieri (pictured) is going in to production When the Maserati Alfieri was revealed at the Geneva Motor SHow in March, we said it was a car Maserati must build. And they are. Maserati has confirmed that the Alfieri will go in to production in 2016 as the Alfieri Coupe, with an Alfieri Convertible arriving by 2017, giving Maserati a serious rival to the Jaguar F-Type.

Audi R8 Spyder will arrive at Frankfurt

The Audi R8 Spyder - at least in V8 form - will debut at Frankfurt in September Audi has admitted that it has been playing a waiting game with the R8. The original V8 Audi R8 was hardly on the roads before speculation started that there would be a more powerful, V10 version. Well, as we know, the Audi R8 V10 arrived at the Detroit Motor Show this year, and is now starting to find its way in to the wild.