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GM launches Corvette ads on television

WITH VIDEO -- The first work from Goodby, Silverstein & Partners' new client, General Motors' Chevrolet, is out, and it's a testosterone-filled, 45-second TV spot for the 2011 Corvette. The ad, which aired for the first time Tuesday night on ESPN, marks GM's return to TV advertising for the Corvette after a five-year absence. Titled "Still Building Rockets," the commercial shows footage of rocket scientists juxtaposed with snapshots of GM plant workers building a Corvette.

Corvette-powered Karmas coming in 2014

VL Automotive, a Detroit venture backed by former General Motors' vice chairman Bob Lutz, is moving ahead with plans to convert Fisker Karma from hybrid power to Corvette power. Lutz told Automotive News on Thursday that the company has bought 25 unsold Karmas and has settled a dispute with an Asian investor that prevented VL from accessing the codes that operate the Karma's infotainment system. "Without getting those codes, it was close to impossible to get a working car," Lutz said.

Interior Motives Design Awards 2013 judges decide shortlist

The shortlist of potential winners in the 2013 Interior Motives Design Awards has been announced, and can be viewed here. This year's competition saw a record number of entries submitted: some 198 projects from 28 schools spread across 19 different countries. From this pool of contenders, each of our distinguished jury panel was asked to nominate their top three in each of the eight categories in contention.