WPS COVER POL GEN II RMKSKU: 347-E
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WPS COVER POL GEN II RMKSKU: 347-E
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American Suzuki Motor Corp., beset by low sales, cutthroat competition and unfavorable foreign exchange rates, said it will pull out of the U.S. auto market and file for Chapter 11 bankruptcy protection. The company, in a statement today, said it will continue its motorcycle and marine engine business units and will continue to honor customer warranties.
It’s being reported that the electric Audi R8 e-tron is close to being killed off before production starts, as Audi question its viability. But it now looks like Audi has finally woken up and seen the light and they have put the R8 e-tron plans on hold indefinitely as they realise there is just no market for an electric car, never mind an electric supercar. Car and Driver are reporting that Audi’s new head of R&D - Wolfgang Dürheime – has halted all work on the R8 e-tron and it seems highly likely the project will be scrapped altogether.
Suzuki has delayed the relaunch of its Swift small car in the United States until next year while it works on a global product strategy with Volkswagen AG and ponders the growing strength of the yen against the dollar. The rise of Japan's currency already has forced Suzuki to slash its overall U.S. marketing budget.
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0.03 s, 11307 u