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Freeman Thomas: “it's easier to create your own rocket than create your own car”

The Industrial Designers Society of America's ‘Designing Innovation' panel discussion took place in San Francisco yesterday. The event was sponsored by Ford, with strategic design director, Freeman Thomas taking a place on the panel. Having parked a C-MAX Energi and new F-150 in the venue, Ford's influence weighed rather heavily, particularly in the early moments.

Red Bull & DC drive the Circuit of the Americas – off road.

DC takes the Red Bull F1 off road Surely, I hear you say, the Americans haven’t managed to finish off the Circuit of the Americas in Austin, Texas, already, have they? And you’d be quite right – they’re at groundworks stage. So how can DC pilot the Red Bull F1 car round a circuit of earth?

Concept Car of the Week: Renault Argos (1994)

The 1994 Renault Argos concept is the little sports car based on the humble Twingo that continues to resonate in design terms. Designed by current PSA Director of Design, Jean-Pierre Ploué, the minimalist three-seater ushered in a new design movement dubbed ‘Esprit Nouveau' (New Spirit) that re-instated The Car as an industrial machine after a period of organic, Bio-design influence. Pared-back, broken down into its component parts and proudly bare, the Argos mixed the post-industrial functionality of a contemporary fighter aircraft with a twist of Steampunk fantasy.