07-08 Dodge Ram 1500 5.7l Taillamps Headlamps Fog Lamps Roof Cab Light Tron Tube on 2040-parts.com
Walnut, California, United States
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Hyundai Suicide ‘Advert’ causes a rumpus
Fri, 26 Apr 2013It’s not easy advertising your wares and finding the right balance between mainstream and innovative to capture attention, as Hyundai has found out to their cost with an ‘advert’ for the hydrogen powered ix35 FCEV which, rather distastefully, depicts a man trying to commit suicide by running a hose from the tailpipe to the cabin before realising he can’t achieve his aim as the FCEV’s only emissions are water. It’s a proper cock-up from Hyundai – usually so sure-footed with their PR – but, despite Hyundai US putting the blame at the door of Hyundai UK, there’s more to this suicide ‘advert’ than meets the eye. It seems the suicide video was put together by Innocean – a European Ad Agency owned by Hyundai’s Chairman Chung Mong-koo and his daughter, and responsible for much of Hyundai’s marketing output – and was a clumsy attempt to gauge reaction to the somewhat macabre take on the benefits of an FCEV.
GMC extends Denali trim to 2011 Sierra 3500
Fri, 07 May 2010More Denali. That's what GMC says heavy-duty truckers want, and that's what the truck maker aims to give them. GMC announced on Friday that the Denali trim will be added to the 2011 Sierra 3500 model in several configurations.
Peugeot 207 GTI
Thu, 11 Jan 2007By Tim Pollard Motor Industry 11 January 2007 01:35 Peugeot's online webzine has accidentally let slip two images of the new 207 GTI, spilling important details of its new hot hatch two months ahead of its launch. The 206 GTI never recaptured the fizz that made its 205 predecessor one of the iconic pocket rockets, but Peugeot hopes to fix that this time round. For a start, the 206 gets the same turbocharged 175bhp 1.6 as in the Mini Cooper S; Peugeot-Citroen PSA collaborated with BMW, which builds the four-cylinder engines at its Hams Hall plant in the Midlands, UK.