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News watch Sept 2010: today's auto industry news

Welcome to CAR Magazine's news aggregator as we round up the daily stories in the auto industry. Top tip: news summaries are added from the top hour-by-hour Wednesday 29 September 2010• Porsche today posted record turnover, off the back of rising sales. It announced an 18% leap in annual turnover to €7.8 billion while sales rose 9% to 81,500 vehicles, up from 75,238 the previous year.

BMW seared into consumer minds: New ad technology takes ‘branding' to another level

How about this for subtlety in advertising? BMW is using flashing lights to “burn” its initials into your brain so that when you close your eyes, you'll continue to see the Bavarian company's brand. Which begs the question: Is there a better way to remember a company than to have a light-induced seizure episode?

Dodge Charger recall prompted by headlight issue

It's been an unfortunate week for Fiat-Chrysler recalls. We reported yesterday that the company issued return-to-dealer orders for the Fiat 500L, Jeep Grand Cherokee and Dodge Durango. Now it turns out that owners of Dodge's muscle sedan may have a trip to the dealer in their immediate future.