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Partnership Premium 2030 - Part 1

Strate College in Paris, France, has been working on a Peugeot-sponsored project for the past few months. The project asks 30 students who have been divided into 10 groups to create the exterior design, an interior design, any related products (including accessories or new services, for example) and color and trim details for the premium Peugeot for the year 2030 Though there are no constraints on the technical package, the brief stipulates that the teams must create a scenario that illustrates global change, and design a vehicle that fits into this future environment. Designers from Peugeot have been very active in the process, guiding students in weekly critiques and assisting them with specific knowledge in key areas of expertise.

Audi A7 Sportback (2010) first official pictures

This is the new Audi A7 Sportback, a sleek hatchback designed to take on the next-generation Mercedes CLS and the forthcoming BMW Gran Coupe. It’s a bigger brother to the already established A5 Sportback, and underneath the five-door skin is the same platform that will underpin next year’s more sedate A6 saloon. Audi claims the A7 Sportback offers the sporty elegance of a coupe, the comfort of a sedan and the practicality of an estate, though if you just want either of the last two an A6 saloon and Avant based on the same platform will appear in 2011.

General Motors to kill Daewoo name in South Korea, switch to Chevrolet

General Motors Co., trying to position Chevrolet as a key global brand, is killing the long-used GM Daewoo name in South Korea and putting the Chevy bowtie on its cars there. The name GM Daewoo Auto & Technology Co., in use since GM took over the struggling South Korean automaker in 2002, will be phased out by the end of March. The new name will be GM Korea Co., the company said in a statement.