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Cadillac ELR gives paddle shifters new purpose

We're learning more about the Cadillac ELR, which is set to hit showrooms in limited quantities early next year. Cadillac revealed Friday that the Volt in luxury clothing will use paddle shifters in a whole new way. Instead of using them to shift through gears, ELR drivers will be able to tap the paddles to engage a new feature called Regen on Demand.

Kruse auctions Duesenbergs on the cheap

Troubled Auburn, Ind., auction house Kruse International sold two Duesenbergs, both believed to be part of, or formerly part of Dean Kruse's personal collection, last weekend at the first of the Arizona auctions. And they went cheap. Real cheap.

GM returns to the Super Bowl, new ads upcoming for the Camaro and Cadillac

If there's one thing Joel Ewanick has made clear since joining General Motors Co. three months ago, it's that he doesn't let grass grow under his feet. And the company's vice president of marketing isn't slowing down anytime soon: In a wide-ranging interview with Advertising Age, an affiliate of AutoWeek, Ewanick let drop that the automaker will return to the Super Bowl in 2011; that an ad campaign will break next month for the Chevy Camaro; and that there's a new tagline coming for Cadillac, "The new standard for the world." "We have so many projects in the works right now," he said.