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Volkswagen Beetle Dune Concept heading for Detroit

Volkswagen Beetle Dune Concept (pictured) heading for Detroit The original VW Beetle was a perfect candidate for a Dune Buggy, and many old VWs were converted to blast across sand dunes around the world. VW had a bash at their own Dune Buggy back in 2000, but now, ahead of a reveal at the Detroit Auto Show next week, we have what looks like a buggy from VW that could actually be heading for production – the Volkswagen Beetle Dune Concept. VW has revealed a single image of their Beetle Dune Concept (above) that shows a jacked-up Beetle with big wheels and tyres, a ski rack on the back and a bit of cosmetic titivation.

Chrysler launches 'Born Makers' ad campaign

Chrysler is launching its ad campaign for the 2015 200 sedan on Saturday. The brand gave us a sneak peak of the new Ameri-centric commercial on Friday. The effort will include 30- and 60-second television spots and in-theater ads in addition to activity in print, digital and social media.

Hyundai i30 SR – a taste of Sporty Hyundai

Hyundai in Australia has revealed the Hyundai i30 SR, an i30 with a 2.0 litre petrol engine and a sportier edge. Hyundai in the UK defaults to its diesel engine offerings across almost its entire range, with the Golf challenging i30 offering only a 1.4 litre petrol with a very modest 98bhp apart from the diesel offerings. But Hyundai in Australia marches to its own beat and has rather bigger ambitions for the brand than Hyundai exhibit in most of the rest of the world, with thoughts about a Hyundai ‘Genesis’ luxury brand (although that seems to have come to nought so far) and their very own ‘Sporty’ take for the Hyundai range in the ‘SR’ model.