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Infiniti plans full-court press for March Madness

Infiniti plans to keep its name--and especially its new M hybrid sedan--in front of basketball fans for the next few weeks as a sponsor of NCAA Men's Basketball Division I championship. Under a multi-network advertising deal with NCAA, CBS Sports and Turner Sports, Infiniti will run a total of 170 TV spots of up to 60 seconds each over the next four weeks of March Madness basketball playoffs on CBS, TBS, TNT and truTV networks, says Kathy Roznowski, a marketing manager at Infiniti. Of those 170 spots, at least 100 will be for the new hybrid sedan, the luxury brand's first, starting March 17.

Chevrolet Volt plug-in hybrid: first official photos

By Ben Whitworth First Official Pictures 16 September 2008 15:08 This is the first official photograph of the new Chevrolet Volt – GM's landmark petrol-electric plug-in hybrid car, unveiled today to mark the General's centenary. CAR Online dropped into the centenary event and has the full photographs and details of the Chevy Volt and the other announcements made today. New Chevrolet Volt: is it the car to save GM?Amid an orchestrated flurry of congratulatory backslapping, GM pulled the wraps off the production version of its Volt – the car and technology tasked with hauling the General back from the brink of financial collapse.It's a landmark car for GM – and one of the first cars to evolve hybrids to be revealed in production spec.

Italy’s Supercar sales down 80% as Italy heads for 50 year car sales low

Sales of Supercars in Italy have dropped 80% in the last 5 years and car sales look set to drop to the lowest point since 1966. We all know the Eurozone is finally paying the price for stitching together powerhouse economies and basket case ones with the same blunt fiscal tools to control their economies. And even Italy – once a major Southern European economy – seems to be as big a basket case as Greece and Cyprus if you start to dig a bit.