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Volvo asks: Can science measure how car design makes you feel?

Can science measure how car design makes you feel? That's the question Volvo designers and neuroscientists have been trying to answer using Electroencephalographic (EEG) machines to measure the emotional response to the Volvo Concept Coupé's design, amongst other things. The results will be revealed tomorrow during a Google Hangout featuring Volvo's exterior design chief Maximilian Missoni and neuropsychologist Dr.

Bentley Continental GTC 80-11 & Continental GTC Speed 80-11 revealed

The Bentley Continental GTC Speed 80-11 We went through the marketing reasons a week or two ago when Bentley revealed their Flying Spurs for the Middle East, the Continental Flying Spur Arabia and Continental Flying Spur Speed Arabia, and before that we had the Bentley Continental Design Series for China.  It’s all about keeping the customer happy and making them feel special. And this time it’s the turn of the United States of America to get a feelgood car made just for them.

Porsche Le Mans challenger (2014) in testing

Porsche's 2014 Le Mans challenger has completed its first test today at the maker’s Weissach test track in Germany. Porsche will take on stablemate Audi and rivals Toyota in the 2014 World Endurance Championship, which sees a significant change in the regulations that may well shake up Audi’s domination of the series and its stranglehold on the Le Mans 24hrs. So what is the Porsche Le Mans car about?