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Skoda VisionD Concept revisited

Skoda VisionD - new pictures released For reasons best know to Skoda, they have released a new set of pictures the VisionD Concept from the Geneva Motor Show 2011. The Skoda VisionD Concept arrived at the Geneva Motor Show this year and was said to signal the future design language of Skoda. It was a smoother, less angular look without the current statement face of Skoda.

How VW's XL1 will make your next Golf lighter, faster and more frugal

VW will only build 250 examples of the XL1, its super-streamlined two-seater than scores a combined 314mpg thanks to its plug-in hybrid diesel engine, lightweight construction and low-drag design. Each punter will have to put up around €100,000 for the privilege of saving money on fuel – but don’t worry, because every car across the VW Group will benefit from the lessons learned, all by 2020. Is my next VW likely to be a hybrid?

Bridgestone’s ‘We’ve been everywhere’ Road Trip prize giving

Bridgestone’s ‘I’ve been everywhere’ Road Trip Flogging tyres isn’t the easiest job in the world; we all need them – at intervals far too regular than we’d like – but buyers tend to fall in to two camps – those who know a brand and ask for it by name, and those that have put on their car whatever the man at Kwik Fit is pushing this week. So ‘Brand Awareness’ is the name of the game (a game that can backfire – just ask Pirelli what’s going on in F1) and the more potential buyers a tyre brand can lodge its name in the brain of, the better. Which is why Bridgestone are running their We’ve been everywhere interactive campaign which very cleverly plots the escape of one man from office drudgery and showcases his journey out in to the proper world, all to a soundtrack of Johnny Cash’s ‘I’ve been everywhere’.