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Audi A1 E-tron, A8 Hybrid at Geneva motor show 2010: first official pictures

Audi’s A1 was only officially unveiled at the 2010 Geneva motor show, but such is the plethora of new Ingolstadt product on the way that an A1 E-tron electric concept shared the stage with the production supermini. Also on display was the new A8 Hybrid. Yes, after the R8-based concept and the R4-previewing show car, and Audi wants E-tron to become a zero emissions brand in its own right, just as the Quattro tag is inexorably linked to its four-wheel drive models.

Ford justifies its Vignale sub-brand (video)

The Ford Mondeo Vignale (pictured). Ford’s first Vignale-badged car Earlier this month, as the Frankfurt Motor Show approached, Ford revealed that it’s going back to a sales tactic they created in the 1970s – badge-engineering their cars with a coachbuilders name to create an upmarket sub-brand. Last time Ford played this game we had almost 30 years for the Ford Ghia, a range of Ford’s mainstream models that had all the toys as standard to try and create an appealing high-end option for buyers.

Toyota aims for a comeback, shuffles execs

Toyota, unveiling a new business plan to double operating profit by 2015, will remove its head of North America from a downsized board and promote Canada chief Ray Tanguay to be its highest non-Japanese executive. Yoshi Inaba, 65, continues to lead Toyota North America and Toyota Motor Sales U.S.A. while becoming one of 18 directors to lose board seats.