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So Cube ads aren't square, Nissan hires college kids

To bring college students into Nissan dealerships to look at the quirky new Cube, Nissan North America has asked for a little help--from college students. Nissan has retained marketing classes at 10 large U.S. universities to create ad campaigns that will run on their campuses this spring.

Bentley Continental Flying Spur gets custom furniture features

Bentley will team up with bespoke furniture maker Linley to make an extremely limited run of 10 Continental Flying Spurs for the Chinese market. The move highlights the increasing importance of China and its growth potential for luxury makers racing to stake a foothold in the market. The Flying Spurs are customized using the expertise of Linley's design and furniture background, and the interior gets a special veneer and a box in the rear console with a humidor, a cigar cutter and an ashtray.

Kia KH: First image of a new RWD Kia Flagship

Kia takes aim at Lexus and Infiniti with the KH Concept Kia releases the first image of the Kia KH,  a luxury RWD flagship saloon destined to be the Flagship for Kia and launching soon in Korea. It would have been unthinkable just a few years ago that Kia would reveal a new, luxury flagship saloon car and be taken seriously. But cars from South Korea have come a very long way, and plans for a range-topping luxury saloon from Kia are proof that they aim to take on the world’s premium car makers.