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Driven: Ford Flex

When Ford unveiled the Fairlane concept in 2005, the company attempted to "rewrite the people mover story", according to Group Vice President of Design and Chief Creative Officer, J Mays. The Minivan, once the symbol of suburban America, had fallen out of favor - its dowdy, "soccer mom" image eschewed in exchange for upscale, aggressive SUVs. According to Mays, the idea with the Fairlane was to "move people emotionally as well as physically", something few minivans had done before.

Lincoln launches ad blitz

Lincoln is launching its biggest advertising campaign, a multimedia initiative that will include a one-minute spot during the Super Bowl on Feb. 3. The ads, appearing in conjunction with the launch of the 2013 MKZ sedan this month, go live Monday accompanied by events in New York, Miami and Los Angeles.

Kia Naimo concept

As the Seoul Motor Show starts today, Thursday 31st March, Kia is debuting the Naimo all-electric concept. The concept takes its name from the Korean word ‘Ne-mo' meaning square shape - something that lends itself to the Naimo's aesthetic. The crossover utility vehicle, or CUV, was conceived by Kia's international design team in Seoul and is characterized by its ‘simple lines and solid, muscular stance.' The simple overall design sports such interjecting details as the wrap-around windscreen and asymmetric sunroof.  This mixture of simple and complex is a reference to the common traits of many traditional Korean arts and crafts.  The Naimo's interior was designed to evoke a strong sense of tranquility and features hand-crafted materials throughout such as Korean oak on the floor and door cards, with "Han-ji" paper being used for the head lining. Juxtaposing these traditional elements are modern features such as the transparent organic led display instrument panel.