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Hyundai moving beyond 'value' brand reputation

Hyundai's U.S. boss says the brand is changing from a "value" brand into a "valuable" brand. John Krafcik, CEO of Hyundai Motor America, said the brand is quickly shedding its roots as a purveyor of new cars for used-car prices and becoming a major player in the global industry.

Porsche Boxster S Black Edition at Geneva

The Porsche Boxster S Black edition Just over a week ago we had a Black Edition Porsche revealed as on the way to Geneva – the Porsche 911 Black Edition. Today we get the Porsche Boxster S Black Edition. We can but assume that either Porsche has stumbled on a job lot of black paint and leather, or the designer of their limited edition models is going through their dark phase.

The Bloodhound SuperSonic Car is a rocket-powered land missle

The ambitious British Bloodhound SuperSonic Car project took a significant step forward in the quest to raise the world's land speed record to 1,000 mph when the machine's main power unit—a spectacularly forceful rocket engine—was successfully test fired Oct. 3. The rocket is believed to be the largest designed in Europe in decades, and its 185-decible noise level is said to be many times louder than a Boeing 747 during takeoff.