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'Porsche By Design' exhibition charts Porsche design history

Some of Porsche's rarest and most iconic cars will be showcased at the North Carolina Museum of Art's new exhibition, ‘Porsche by Design: Seducing Speed'. The collection, which consists of 22 cars dating back to 1938, is designed to explore the history and development of the Porsche lineup up until the present day. Amongst the models are a 1938 Type 64 Berlin-Rom racer, a 1963 Type 901 Prototype, 1969 Type 917 16-Cylinder Spyder Prototype and a 2010 Type 911 Sport Classic Carrera.

BMW seared into consumer minds: New ad technology takes ‘branding' to another level

How about this for subtlety in advertising? BMW is using flashing lights to “burn” its initials into your brain so that when you close your eyes, you'll continue to see the Bavarian company's brand. Which begs the question: Is there a better way to remember a company than to have a light-induced seizure episode?

Ford Kuga at 2012 Geneva motor show

This is the new Ford Kuga, unveiled on the eve of the 2012 Geneva motor show. The new Ford Kuga was previewed by the Vertrek concept, and we’ve already seen it in production form as the Escape 4x4 for the North American market, but it’s finally here in European guise. So what can you tell me about the new Ford Kuga?