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GM returns to Super Bowl, new ads upcoming for Camaro, Caddy

If there's one thing Joel Ewanick has made clear since joining General Motors Co. three months ago, it's that he doesn't let grass grow under his feet. And the company's vice president of marketing isn't slowing down anytime soon: In a wide-ranging interview with Advertising Age, an affiliate of AutoWeek, Ewanick let drop that the automaker will return to the Super Bowl in 2011; that an ad campaign will break next month for the Chevy Camaro; and that there's a new tagline coming for Cadillac, "The new standard for the world." "We have so many projects in the works right now," he said.

Honda at the Paris motor show 2008

By James Foxall Motor Shows 02 October 2008 10:35 Honda’s Paris stand was largely devoted to clean and affordable motoring. There was the latest Jazz and a new six-speed gearbox. But the real excitement was reserved for the new second-generation Insight, whose low price Honda believes will lure a whole new raft of buyers to hybrid motoring.  This bears about as much relation to the wild-looking Insight coupe of old as the Jazz does.

'Need for Speed' series reveals new movie and more game info

The “Need for Speed” franchise has been releasing racing simulators since 1994. Known for its arcade-style play and in-depth in-game customization, the franchise has been a fun alternative for those not as interested in the raw simulators such as “Gran Turismo” and “Forza Motorsport”. At the E3 Conference on June 10, “Need for Speed” revealed more information about their new installment in the franchise, officially titled “Need for Speed: Rivals.” The game will feature a cop vs.