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Buick Excelle and Invicta at Beijing

By Guy Bird Motor Shows 21 April 2008 16:02 Why would such a quintessentially American brand like Buick unveil its cars in China first? Simple economics: China overtook the USA as Buick’s number one market over a year ago, allegedly on the back of the reputation of the old emperor of China having a preference for the brand. Buick (and parent brand GM) couldn’t be happier as the Buick Excelle has become a top ten seller over here. Buick’s double launchGiven this Chinese love it makes perfect sense for GM to launch not one but two cars at the 2008 Beijing motor show.

Porsche 911 Black Edition: Porsche 911 Coupe & Cabriolet Limited Edition

Porsche 911 Black Edition - Coupe or Cabriolet Yes, it’s the season for car makers to reveal ‘Limited Editions’ to keep a bit of interest coming in from car buyers, when all they really want to do is stay at home and contemplate their Christmas bills. Today’s little gem of marketing comes from Porsche, with a Limited Edition take on the 911. So we get treated to both the Porsche 911 Black Edition Coupe and the Porsche 911 Black Edition Cabriolet.

Sergio Marchionne warns of strife ahead in Europe

Fiat chief exec Sergio Marchionne today warned of troubled waters ahead as Europe's car makers prepare for a radical restructuring. Marchionne, who's the current president of trade body ACEA, said factory closures were looming and repeated his call for a concerted EU-wide response to overcapacity. He warned that national interest was blocking action to strip out excess capacity, caused after European new car demand crashed by 3 million in the past five years.