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The Name Game: Why the next Buick will be called the Verano

Verano means “summer” in Spanish, though it could easily be a type of coffee or even a brand of crystal. But the idea behind the latest Buick was to snare an upscale, forward-sounding name to lure to new customers. Buick could have gone with an alpha-numeric designation, or even dipped into its heritage for a storied moniker from the past.

New Mercedes BLS leaks

Mercedes BLS - Leaked image from a Mercedes plant in Hungary There is no doubt that the 2011 Mercedes B-Class will arrive at Frankfurt next month. We’ve had a raft of details from Mercedes and even a set of interior photos of the new B-Class to tease its imminent arrival. What we don’t know is just how extensive the debut at Frankfurt is going to be.

Happy 58th birthday, Chevrolet Corvette

Fifty-eight years ago, on June 30, 1953, the first production Chevrolet Corvette rolled off the temporary assembly line in Flint, Mich. This was just six months after the Corvette made its world debut at the 1953 GM Motorama at the Waldorf-Astoria Hotel in New York City. The Flint line would build 300 copies of the '53 Corvette--all of them white, with red interiors and black folding tops.