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SEMA ups scholarship money for car-crazed college kids

The Specialty Equipment Market Association, better known to most of us as SEMA, has announced a hefty boost to its SEMA Memorial Scholarship Fund for 2013: The top student selected now gets $1,000 more for a total of $5,000 toward an automotive-related college education. Other eligible participants in four-year programs get $3,000—last year, they only received $2,000—and two-year students get their funds doubled to $2,000. In the Buckeye State, one lucky student at the Ohio Technical College will get complete tuition coverage, which is a cool $29,400.

Car games galore at the Electronic Entertainment Expo

“Nearly every American plays video games,” said Mike Gallagher, president and CEO of the Entertainment Software Association. Lucky for you, the car enthusiast, nearly every video-game maker also makes a car-related video game. And just about all video-game makers gather once a year at the Electronic Entertainment Expo, or E3, held again in the very same Los Angeles Convention Center that houses the LA auto show.

MINI’s big Porsche competing PR shambles +video

The MINI-v-911 at Atlanta Track (click image to enlarge track map) So MINI threw down a challenge to Porsche. “Come Race us” they said. “No thanks”, said Porsche.