Ford's NA Design Director aims to shorten product lifecycles

Peter Horbury, Ford Motor Company North America Design Director, has told Automotive News he intends to shorten product lifecycles at the ailing company from an average five years to three years starting this decade. "We feel there is no value in minor changes but a huge value in major changes," Horbury told the industry weekly. Ford needs to ensure that buyers continue visiting showrooms as the giant automaker struggles to retain market share.

Bentley Continental Flying Spur Arabia & Flying Spur Speed Arabia revealed

Bentley Continental Flying Spur Arabia It doesn’t take a genius to work out that a good way to keep your customers happy is to make them feel special. Make them feel they’re getting something no one else is because they’re so important. And car makers are no different to any other business, so if they see a chance to do a Limited Edition and suck up to a bunch of good customers at the same time, so much the better.

Bentley Continental GT V8 unveiled

Bentley Continental GT V8 - heading for a debut at the 2012 Detroit Auto Show The Bentley Continental GT V8 debut is at the Detroit Auto Show in January, but Bentley has revealed their new V8 in GT and GTC guise this morning. The Bentley Continental GT V8, and for that matter the Continental GTC V8, are Bentley’s nod to the more constrained times in which we are living. Well, constrained is relative, but all car makers need to be seen to be cutting emissions and improving economy now the technology is there to do it.