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Land Rover Discovery Sport: first pictures of 2015's family SUV

By Ben Pulman First Official Pictures 03 September 2014 00:01 This is the new 2015 Land Rover Discovery Sport, a replacement for the Freelander, and the model that kick-starts the rejuvenation and expansion of the Discovery family. For the past four years it’s been Land Rover’s Range Rover brand getting all the love and attention, first with the Evoque (originally shown as the Land Rover-badged LRX concept), then the full-size Range Rover, and most recently with the Range Sport and LWB Range Rover. Now the focus is shifting, and it’s the turn of the Discovery nameplate, which will grow to encompass a full family of family-focused SUVs.

CHARITIES BENEFIT FROM BCA SALE

THE SALE of a special edition 'Limited Pink Passion' Smart FourTwo has raised hundreds of pounds for charity, BCA has reported. The used vehicle auction specialist held a special sale its Blackbushe centre with organisational help for car dealer Fred Andy. The event raised £500, with an additional £250 donation from BCA and £750 generated through further fund-raising by Mr Andy.

Kia turn to consumer reviews to drive the brand

Kia is launching a brand awareness campaign in the UK with the main focus being on over 3000 consumer reviews on the Kia website. It looks like Korean twins Hyundai and Kia are both going to be concentrating on building the value of their brand in 2013. Yesterday we learnt that Hyundai are to focus on brand building in 2013 rather than chasing big sales increases, and today Kia has revealed it is following a similar path with a new marketing campaign built round consumer reviews of Kia cars.