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Groupon vouchers for cars? No

The Groupon juggernaut rolled into auto retailing last week, and dealers around the nation watched intently to see whether the online coupon phenomenon could drive herds of shoppers into showrooms. So far, no. Only four consumers agreed to pay $200 for a $500 discount voucher on a new-vehicle purchase at LaFontaine Buick-GMC-Cadillac in Highland, Mich.

BMW unveils Super Bowl spots, digital shorts

According to said Dan Creed, Vice President of Marketing, BMW of North America, "The BMW 3 Series is the global benchmark for a sports sedan. With these shorts, we turn a spotlight on the innovations that make the 3 Series the standard to which others aspire." Funny, we always thought the 3's sterling reputation lay squarely on its continually-stellar dynamics and excellent powertrains. Despite the fact that the tagline, “We only make one thing, the Ultimate Driving Machine” is repeated at the end of each of these six digital shorts, only one of them actually shows the car in motion--the one to be broadcast in the Los Angeles area during the Super Bowl.

Lada 'ready to sell in Western Europe by 2013'

Lada is set to relaunch in western Europe - including the UK - by 2012-2013 to counter the threat of Chinese car makers, senior sources admitted last night. Renault's global marketing senior vice president, Stephen Norman, told CAR that Renault-Nissan's stake in Russian firm AvtoVaz would help bring about the return of Lada to Britain. 'The UK is one of the few markets where Lada was a success,' said Norman.