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MINI London 2012 Edition launches to celebrate Olympic Games

MINI London 2012 Edition - in patriotic red, white or blue The launch of the MINI London 2012 Edition to celebrate the Olympic Games neatly pulls together two of MINI’s marketing tactics; shove out as many limited edition models as you can and give them a London theme. True, this edition of the MINI uses the London moniker intact instead of using a badge from a London area, but it’s consistent with the current MINI special edition target. As is MINI’s aim to cash in on any bit of publicity it can – sometimes tenuously – get a hook on.

Worrying insurance fraud trends revealed

AS MANY as two million motorists could be jeopardising their insurance by listing themselves as the main driver on a car that someone else covers more mileage in. The process, known as ‘fronting’, secures a cheaper insurance quote for the real main driver, who in many cases is young or has less no-claims discount, but it is illegal and could completely invalidate the policy and leave the drivers vulnerable to prosecution. Research from Privilege car insurance has revealed not only that the two million drivers could be risking more than they imagine, but also that around one million motorists are named as the main driver on insurance policies for cars they have never even driven at all.

GM prepares to announce Pontiac closure next week

General Motors is preparing to announce early next week that the Pontiac brand will be eliminated, said a source familiar with the company's plans. The announcement will be made as part of an updated viability report to the U.S. auto task force, the source said.