Airhead Hoopla Inflatable Single Person Lounge Float Blue/white (ahho-1) on 2040-parts.com

Volkswagen Woofwagen – There’s a dog for every VW (video)

There’s a dog for every Volkswagen Instead of focusing on marketing just one car in its enormous range, Volkswagen UK has decided to go mad and produce one video advert for its entire line-up. Sensibly, VW has used a simple mechanism to make sure the advert gets the attention of British car buyers by using 36 different dogs to identify with the over 20 car VW model range (and it’s not the first time VW has used a lot of dogs to promote their cars). With getting on for half of all UK households owning at least one dog, it’s a simple way to get attention from viewers along with lots of ‘Aaahs’ and ‘that one looks just like ours’ to keep attention to the end of the sales pitch.

Rolls Royce to set up shop in South America

Rolls Royce showrooms planned in South America The paradox of the current economic malaise  is that luxury goods – and luxury cars in particular - seem immune from the problems of the mainstream. Rolls Royce – to many still the epitome of luxury motoring – is doing very well, and is now planning an expansion in to South America. The cynical may say that Rolls Royce want a piece of the drug money floating round South America in their coffers, but South America is far more than a bunch of drug barons freely spending illicit cash.

Forza Motorsport 5 v Gran Turismo 6

Fans of driving simulators are usually torn between two great racing games: Forza (on Xbox) and Gran Turismo (on Playstation). There are new versions of both games due soon – Forza Motorsport 5 and Gran Turismo 6. But which one are we most excited about?