Al5z13264a27b Latch 10 11 Ranger on 2040-parts.com

Saab targets customers' hearts, brains and wallets in North America

Saab executives said they're optimistic the struggling brand will be able to attract customers despite production stoppages at the company's Trollhaettan, Sweden, plant and cash flow problems. The Swedish automaker aims to target consumers and instill confidence with a grass-roots marketing campaign that focuses on the "heart, brain and wallet," Saab Cars North America President Tim Colbeck told reporters at Saab's North American headquarters in suburban Detroit on Thursday. Colbeck said the company must move away from selling vehicles based on price and focus more on making customers enthusiastic about driving Saab's vehicles.

Lamborghini Huracan Driving Simulator goes live on Lamborghini’s site

Lamborghini’s driving simulator for the Huracan (pictured) The Gallardo’s long-awaited replacement – the Lamborghini Huracan – finally arrived just before Christmas after a long and tedious tease. But it was worth the wait and putting up with Lamborghini’s feeble attempts at a viral tease. With looks that draw the Huracan in to the family design of the Aventador, permanent 4WD and 602bhp from its 5.2 litre V10, the Huracan promises a decent fight for the Ferrari 458 and McLaren 12C (or should that be the McLaren 650S?) with 0-62mph in 3.2 seconds and over 200mph.

CAR top 10: the 10 best cars with three seats

By Chris Chilton Motor Industry 05 June 2014 17:15 Did anybody ever achieve greatness merely by re-arranging the chairs? Maybe not, but this lot gave it a good go. World’s most famous three-seater’s central driving position was claimed to offer perfect weight distribution, but Gordon Murray’s main-frame brain must have calculated that he could save hours giving demo rides to all his friends and neighbours if he installed an extra chair.