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Simple Rule: Technology Costs

Close your eyes. Imagine you're at the turn of the 20th century. A favorite broadsheet tells you that these new-fangled automobile gadgets are dangerous rattle traps that foul the air and that they are singularly profound failures!

The Ferrari 250 GTO and TR

Sitting in a line under the unforgiving rays of the sun was an astonishing sight: A 375MM Ferrari followed by a four-cylinder Ferrari 875 and three of the most famous cars of all: A 250TR, 250GTO and a 250LM, the last car to win Le Mans for Ferrari. They were not roped off, and the enthusiastic but respectful attendees were free to get as close as they wanted to better admire and take photographs of them. But this was only the beginning.

Michelin launches 2013 Challenge Design

Michelin has announced the brief for the annual Michelin Challenge Design competition, themed ‘HALF! Lightweight with a Passion'. Pre-registration for the 2013 automotive design competition begins October 1, 2011.