Arctic Cat Wildcat Trunk Net 1436-723 on 2040-parts.com

Carmel kicks off concours craziness

Consider the Monterey car week begun! The Carmel-by-the-Sea Concours-on-the-Avenue launched with its best-ever crowd and what many were calling the best-ever show for the free-to-the-public event held every Tuesday before the Pebble Beach Concours on Ocean Avenue in Carmel. Eighteen blocks total were shut to traffic and jammed with collector cars, everything from classic 911s celebrating that car's 50th anniversary to Ferraris, Trans Am racers and a whole block of Shelby Cobras.

BMW M3 Limited Edition 500 – price from £55,690

The BMW M3 Limited Edition 500 is the last hurrah for the current M3 in the UK To coincide with today’s launch of the ’12′ plates, the BMW M3 Limited Edition 500 has been revealed as coupe or convertible. Costs from £55,690. The BMW M3 Limited Edition 500 has been announced by BMW today, a cosmetic job on the current M3 and available as a coupe or convertible.

Hyundai Suicide ‘Advert’ causes a rumpus

It’s not easy advertising your wares and finding the right balance between mainstream and innovative to capture attention, as Hyundai has found out to their cost with an ‘advert’ for the hydrogen powered ix35 FCEV which, rather distastefully, depicts a man trying to commit suicide by running a hose from the tailpipe to the cabin before realising he can’t achieve his aim as the FCEV’s only emissions are water. It’s a proper cock-up from Hyundai – usually so sure-footed with their PR – but, despite Hyundai US putting the blame at the door of Hyundai UK, there’s more to this suicide ‘advert’ than meets the eye. It seems the suicide video was put together by Innocean – a European Ad Agency owned by Hyundai’s Chairman Chung Mong-koo and his daughter, and responsible for much of Hyundai’s marketing output – and was a clumsy attempt to gauge reaction to the somewhat macabre take on the benefits of an FCEV.