Armar Depth Sounder Transducer on 2040-parts.com

Pagani Zonda R Evo revealed ahead of Goodwood FoS Debut (video)

Pagani appears ready to reveal an ‘Evo’ upgrade for the track only Zonda R at the Goodwood Festival of Speed 2012. If you thought the ‘launch’ of the Pagani Huayra meant the end of the Pagani Zonda, you’d be mistake. The Huayra is fraught with ongoing problems for Pagani – most of them legislative – which means very few have found their way in to the wild (perhaps, and only perhaps, just one customer car is in existence).

Hyundai's Super Bowl ads highlight speed

Having been batted about regarding their fuel-economy claims, Hyundai has decided to use their Super Bowl ad dollars to highlight the raw power of the Sonata Turbo and the Genesis R-Spec sedan. We find the above Sonata ad a whimsical piffle, featuring a couple utilizing their family sedan's turbocharged 2.0L four to handily pass obnoxious/dangerous motorists. We're partial to the whipping, slimy ropes of dog drool.

GM launches Corvette ads on television

WITH VIDEO -- The first work from Goodby, Silverstein & Partners' new client, General Motors' Chevrolet, is out, and it's a testosterone-filled, 45-second TV spot for the 2011 Corvette. The ad, which aired for the first time Tuesday night on ESPN, marks GM's return to TV advertising for the Corvette after a five-year absence. Titled "Still Building Rockets," the commercial shows footage of rocket scientists juxtaposed with snapshots of GM plant workers building a Corvette.