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Hyundai & Kia responsible for big positive impact on European economy

A report by economics consultants London Economics reveals the big positive impact Hyundai and Kia are having on the European economy. We already know that both Hyundai and Kia are looking at 2013 more as an exercise in building their ’Brand’, rather than simply selling more and more credible cars. ‘Brand’ is often as much about perceptions as anything else, so if you can address any possible negatives for your brand, as well as producing cracking products, you’re on to a winner.

Chevrolet Cruze hatchback concept (2010) first official pictures

These are the first pictures of the new Chevrolet Cruze hatchback, a concept car that will be unveiled at the 2010 Paris motor show. Think of it as a thinly veiled look at the new five-door version of the Cruze that will go on sale in 2011. Apparently so, and we all know the old addage that five doors are more popular than four in Europe.

Alfa Romeo goes rear-drive; eight new cars by 2018 including 4C Cloverleaf

By Damion Smy Motor Industry 06 May 2014 15:51 Alfa Romeo has confirmed the news first broken exclusively by CAR in July 2013: the Italian brand will make a dramatic shift from front-drive hatches like the Mito and Giulietta, and instead develop a new range of rear- and all-wheel sports saloons, SUVs and sports cars. Announced in Detroit at Fiat-Chrysler HQ, Alfa Romeo chief technology officer Harald Wester revealed the mantra for the brand includes pushing volumes up from 74,000 sales in 2013, to around 400,000 by 2018. Alfa Romeo is investing around €5bn in the project, the first fruits of which will be the new Giulia saloon, a 3-series rival that will go on sale in autumn 2015.Read our scoop of Alfa's strategy here That’s right.