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2014 Jeep Wrangler Dragon Edition sparks a fiery interest among Jeep enthusiasts

Thu, 12 Sep 2013

Jeep introduced its new 2014 Wrangler Dragon Edition on Thursday as a limited-production model that will be featured in North American showrooms as early as this fall.

First seen at the 2012 Beijing Auto Show, this new Wrangler sparked the interests of Jeep enthusiasts around the world with its striking black-and-bronze satin-gloss exterior and interior details, in addition to its suggested retail price of $36,095.

Mike Manley, president and CEO of Jeep Brand, Chrysler Group, said that the release of the Dragon Edition Jeep has received tremendously positive feedback with its stunning and unique upscale design. Jeep enthusiasts have been itching for a new, unique Wrangler, and Jeep has given them exactly what they were looking for.

Traditionally, the dragon symbolizes strength and power, which coincides perfectly with the image Jeep has always portrayed. These characteristics inspired the design of the Jeep Wrangler Dragon Edition.

This limited edition will only be available as a black, four-door Unlimited model, featuring accents of bronze satin-gloss trim throughout. The exterior aesthetic features of the Jeep Wrangler Dragon Edition include matte-black 18-inch five-spoke alloy wheels, Mopar fuel-filler door and, of course, a dark-charcoal dragon decal that runs from the hood and along the driver's side of the vehicle.

The bronze-and-black theme continues throughout the interior of the Jeep, adding a seamless feel of cohesion with the exterior features. The front napa leather seats are heated and create an interesting juxtaposition against the high-gloss black instrument panel bezels and door handles. No detail was overlooked in this Jeep edition -- it even carries the dragon theme into the floor mats with their matching bronze accents and dragon-graphic overlay.




By Natalie Sejnost