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Bugatti Veyron Grand Sport ‘L’Or Blanc’: It’s a ‘Potty’ Veyron

Fri, 01 Jul 2011

The porcelain-enhanced Bugatti Veyron Grand Sport 'L'Or Blanc'

You could argue that every Bugatti Veyron is a rather potty car. But the Bugatti Veyron Grand Sport ‘L’Or Blanc’ is even more potty than usual – it’s got bits of porcelain all over the car.

That’s porcelain as in ceramics; the stuff your best China is made from, that goes on the walls in the kitchen and bathroom and insulates power stations.

Not surprisingly, Bugatti tell us that the ’L'Or Blanc’ is “…the first car in the world to use porcelain elements for exterior and interior design”. The question is ‘why would you?’. And yet…

The one-off, €1.65 million (plus tax), Veyron ’L'Or Blanc’ does look spectacular. Bugatti has teamed up with Königliche Porzellan-Manufatur Berlin (KPM) – which even with no German you can probably work out is a porcelain maker – to create the porcelain enhanced Bugatti with its swirly ceramic patterns.

The instigation for the ’L'Or Blanc’ (White Gold in French) came from KPM. Which when you learn that owner Jörg Woltmann is something of a car nut, starts to make sense. Jörg said:

The impulse for that partnership came from Rembrandt Bugatti’s renowned elephant.

At the beginning, we wanted to integrate the sculpture in our product range, then we thought about the potential for a comprehensive service and finally the synthesis of ideas led us to this outstanding Grand Sport.

A number of superlatives are associated with porcelain from the Königliche Porzellan-Manufaktur Berlin: one says it has the most beautiful shapes and decors, it has the hardest weight and the whitest tone. Now, it is also the fastest porcelain.

So, as well as being the fastest car “In the World”, the Bugatti Veyron is now the fastest pot too. For that reason we asked Henry Sandon his advice. He told us that we should probably buy porcelain with a little more age if we wanted to protect our investment, but whatever we do we mustn’t stick a wire on the back and hang the L’Or Blanc on the wall.

Sound advice. Thanks, Henry.

(34 photos – click any thumbnail for full gallery)


By Cars UK