California racetrack serves wine in a canFri, 29 Apr 2011 00:00:00 -0700
A NASCAR race may be a prime place for knocking back cold beers, but those looking to class up their racing libations can now reach for a chilled Flasq wine in an aluminum can shaped like a bottle.
Sonoma Valley, Calif.'s, Infineon Raceway, the site of one of NASCAR's road-course races, has entered into a partnership with California-based Flasq, which is domestic wine sold in quick-chilling and 100 percent recyclable bottles.
Starting with this weekend's Ferrari challenge, Flasq will be available at the track throughout the 2011 racing season. Now if only it came in a keg.
By Julie Alvin