College Exhibition: LTU Degree Show 2010Fri, 11 Jun 2010 00:00:00 -0700
Taylor Manuilow and Chris Nichols
The Visteon Vision's interior focuses on vehicle connectivity and user interface (HMI). It has two modes: work and family. In work mode its owner - a realtor called Jim - can maximize his workflow by allowing clients riding with him to preview nearby houses. In family mode, Jim and his family can connect with each other regardless of location through multiple displays - including those mounted in the side windows - which make use of augmented reality and constant connectivity. Light blue highlights feature on the head restraints and and contact patches and creates a ring around the cabin which contrasts with the grey predominance. [w/video]
Ben Graf and Jason Falenski
The Sahara's beige, dune-like IP is obviously influenced by its desert namesake. Activate the vehicle and the red waves that flow in from the door panels come to life, shifting like the desert sand to reveal rear-projected controls. Shifting the transmission into Drive opens an LCD instrument panel which displays customized graphics for the car's instrumentation. One neat touch is a holographic 'assistant' who appears on the centre stack to interact with occupants and helps them to access various online applications.
REMIX is an holistic answer to Chevrolet's desire to connect with the youth market. The proposal focuses on a fresh approach to vehicle branding, sales and customization, specifically targeted at 16-24 year-olds. The sub-brand comprising a B-segment vehicle and a variety of REMIX-branded products including shoes, headphones and interchangeable car parts all sold in specially designed vending machines. The whole range has a product design-inspired feel, with bold, primary color highlights.
With the outdoor enthusiast in mind, the Silverado custom accessory package includes an all-new body as well as a number of accessory packages for the outdoor enthusiast. The strong stance, shallow DLO and wrap-around rear screen reflect its rugged nature. Red Bull and Cabelas were benchmarked for their strong presence on the outdoor market. A number of accessories and graphics packages are designed for promotional and personal use on the rear deck, which can be used as a stage. Various modular storage devices can be attached to the cab's roof.
By Owen Ready