Dealer Demons: Dodge customizes Vipers for select stores and enthusiasts

We’ve seen many special-edition Dodge Vipers for the car's final year--the ACR-X, the Vooodoo Viper, the 1:33. It's almost as if every Viper is a special edition.

With that in mind, Chrysler is now letting dealerships get into the act. Just 50 total Vipers will be made under a program that allows dealers to make the dreams of their best customers reality. The dealer and the customer essentially come up with their own limited-edition-model Viper.

The first three are a black and race yellow Viper heading to a Nebraska dealer, a snakeskin green and black model going to Texas and a black and plum crazy purple Viper going to Illinois.

Whatever color scheme they choose, enthusiasts will get a 600-hp V10 underhood.

By Greg Migliore