Jaguar Land Rover RECORD sales in 2013Sun, 12 Jan 2014 00:00:00 -0800
Jaguar Land Rover RECORD sales in 2013
Jaguar Land Rover has been on a roll for the last few years, so it’s no surprise they’re reporting record-breaking sales for 2013. But the sales figures are, by any measure, impressive with a total of 425,006 cars sold between Jaguar and Land Rover in 2013 – an all time record and up 19 per cent on 2012.
Sales success wasn’t concentrated in just one market either, with sales up in Asia Pacific and the China region by 30 per cent, North America up 21 per cent, the UK up 14 per cent, Europe up 6 per cent, and other overseas markets up 23 per cent.
Land Rover took the lion’s share of sales with 348,338 cars sold – up 15 per cent on 2012 – with record sales of the Range Rover and Range Rover Evoque, with the new Range Rover Sport delivering almost as many sales in just part of the year as the old Sport did in the previous full year.
Jaguar sales may be the junior partner at the moment in JLR’s success story, but they rose significantly more than Land Rover’s in 2013 – up by 42 per cent – with new records set in 17 markets and the best sales figures since Jaguar had the entry-level X-Type on sale in 2007.
The new F-Type made a contribution to Jaguar’s sales numbers, but 2013 was a a record-breaking year for the XF (saloon and Sportbrake) with 47,391 sold and the XJ delivered its best full year sales – 19,677 – for a decade.
It’s a continuing success story for JLR, and one that promises even greater success in 2014.
By Cars UK