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Magna Steyr MILA Coupic revealed

Wed, 29 Feb 2012

Magna Steyr – an independent engineering and manufacturing company – will be revealing the MILA Coupic concept study at the rapidly-approaching Geneva motor show.

The MILA Coupic, the sixth concept in the MILA innovation family, brings together three different vehicle concepts into one SUV coupe that can transform into a sporty pick-up or an open-air convertible.

The concept is constructed using a combination of textile, glass, roof modules and seating technology. Interestingly, it is inspired by the details used in developing sports shoes combined with the functionality and material elements of the textile field, picking up on the 'sports fashion' trend we identified in last year's Renault Captur.

Guenther Apfalter, President of Magna Steyr, says, "The MILA Coupic multifunctional concept showcases vehicle functionality through flexible seating systems, roof modules and materials."

The five-seater has large glass panels in the soft folding roof, allowing passengers to view much more of their surroundings, while the front and rear roof sections can each be opened.

The MILA Coupic can be transformed into a pick-up by folding back the rear roof in the direction of the driver's side while the rear seat modules folds upwards to reveal a large loading area.

At last year's Geneva motor show Magna Steyr unveiled the MILA Aerolight, designed by Pforzheim University graduate, Phillipp Eberl, which impressed many designers with its sophisticated execution and clear, believable lightweight, aero message.


By Rufus Thompson