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Nissan Micra ELLE: It’s a Micra for the Ladies

Fri, 24 Aug 2012

Nissan has revealed a limited edition Micra – the Micra ELLE – produced in conjunction with Elle Magazine.

There is a strong argument that the Nissan Micra is predominantly aimed at the fairer sex, and if that was in doubt the new Micra ELLE confirms it.

Nissan has joined up with Elle Magazine to produce a limited run of 500 of the Micra Elle with cosmetic titivation (what else?) including panoramic roof (helps with putting makeup on), extra chrome (nice and sparkly), titanium grey alloys (which will unfortunately show every kerbing dent) and fog lights (for when it’s not foggy).

Available in a choice of three colours - Shiraz Red, Alabaster White and Atlas Blue – there’s also new interior fabric and Nissan Connected SatNav and Infotainment is an option.

The Elle is based on the Acenta, so it gets the Acenta’s decent spec as well as the titivation including climate, keyless, cruise and power folding mirrors.

Available with either the 1.2 litre 80PS three-pot or the 1.2 DIG-S with 98PS and congestion charge busting 99g/km emissions, Nissan say the Micra Elle is not just a badge, but a lifestyle choice for the women who buy Elle Magazine.

Geraldine Ingham, Nissan’s Chief Marketing Manager, said:

A hectic lifestyle means today’s ultra-busy woman spends her day juggling work and leisure activities, family, friends and relationships… and she needs an ally. The Nissan Micra ELLE is that ally, helping her get through the day by being a key partner for getting around the city.

The vast majority of ELLE readers live and work in the city. They are fun, positive, stylish women, all highly individual and with the capacity to surprise… just like the Nissan Micra ELLE.

So now you know. The Nissan Micra is exclusively a car for the girls, and the Micra ELLE even more so. It starts at £12k and goes on sale on 1st September.


By Cars UK