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Tata Prima (w/ Gallery)

Thu, 19 Mar 2009 00:00:00 -0700

Pininfarina didn't show a new car at this year's Geneva Motor Show, but there was a surprise new model on the Tata stand adorned with the famed Carrozzeria's signature. Called the Tata Prima (meaning 'first' in Italian), the luxury sedan concept is the first official project of the Tata-Pininfarina cooperation.

Based on the platform of the Tata Indigo - the first Indian sedan - the Prima is an indication of how future Tata sedans could look. Conceived to raise the profile of the Tata brand, the four-door has a sober but refined design, combined with lines that are reminiscent of a coupe's. The design balances fluidity and tension, which are visible in the shoulderline that runs the length of the car, and exudes an overall elegance endowed with proportions that are at once classical and modern.

Though the model was an exterior only, the concept's 2.7m-long wheelbase is claimed to provide interior space befitting of a luxury sedan. The subtle treatment of the C-pillar and Pininfarina's distinctive coupe-like silhouette are also said to not impinge on interior space.

Photo Gallery: Tata Pr1ma