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Wet T-Shirt Video – but not quite what you’d expect

Tue, 26 Jun 2012

On the face of it this wet T-Shirt video from a paint sealant company is a blunt way of getting a sales message across. But it has a twist.

We get sent lots of videos from companies with car-related products to flog who hope we’ll run their masterpiece and get a bit of a buzz going to boost sales. But most are a bit lame.

And when we got the video below in from a viral seeding company promoting a Nano Paint Sealing product from Duxcoat we expected much the same. But we forced ourselves to watch the video even though it was billed as  ’A Wet T-Shirt Accident’. It’s our job.

Having forced ourselves to watch a far from unattractive young lady out for a jog in shorts and a white T-Shirt, interspersed with shots of a pickup on a muddy track and a roadside puddle, we braced ourselves to avert our gaze as girl, T-Shirt and puddle collided – the anticipated denouement.

And indeed, girl and puddle do collide and we get the ‘money shot’ we expected. Except it’s not quite what we expected.

So for making us laugh, Duxcoat get a plug for their Nano Paint sealing product and a link.


By Cars UK