Boat Seat Pedestals 17" Aluminum~12" Base~238714 Used on 2040-parts.com

Realization of a Dream - Inside Project M

The appeal of social media is growing rapidly for the auto industry. Sites such as Twitter, YouTube and Facebook give brands the chance to communicate in a much more direct manner than mainstream advertising allows. In the best cases these new forms of media are helping brands, and the individuals who work for them, to build relationships and open dialogue with existing customers and potential future ones.

BMW's N20 engine--four cylinders, more power

More power, greater torque, reduced fuel consumption, lower tailpipe emissions and less weight--but better? Before driving the BMW X1 xDrive28i, the first model to feature the German carmaker's new turbocharged 2.0-liter four-cylinder gasoline engine, we weren't so sure. The new engine, known as the N20 and set to lead a return of four-cylinder BMW models to North America for the first time since 1998, has been conceived to (indirectly) replace the company's long-running naturally aspirated 3.0-liter inline six-cylinder.

Detroit Tigers pitcher Armando Galarraga gets a 2010 Chevrolet Corvette from GM

Detroit Tigers pitcher Armando Galarraga may have just missed a perfect game on Wednesday night, but General Motors tried to help make up for it--with a 2010 Chevrolet Corvette convertible. Galarraga retired the first 26 Cleveland Indians batters in order on Wednesday night. The would-be final batter, Jason Donald, appeared to ground out, but umpire Jim Joyce ruled him safe in a controversial call that later that night he admitted was wrong.