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Bonneville Salt Flats star in new film

Racing fans owe a debt of gratitude to the late Ab Jenkins. The race-car driver and once mayor of Salt Lake City put the Bonneville Salt Flats on the map with the many land-speed records he set there in the 1930s and 40s--some of which remain unbroken. Now, the story of Jenkins and the Salt Flats is being told in a new film, Boys of Bonneville: Racing a Ribbon of Salt.

Infiniti plans full-court press for March Madness

Infiniti plans to keep its name--and especially its new M hybrid sedan--in front of basketball fans for the next few weeks as a sponsor of NCAA Men's Basketball Division I championship. Under a multi-network advertising deal with NCAA, CBS Sports and Turner Sports, Infiniti will run a total of 170 TV spots of up to 60 seconds each over the next four weeks of March Madness basketball playoffs on CBS, TBS, TNT and truTV networks, says Kathy Roznowski, a marketing manager at Infiniti. Of those 170 spots, at least 100 will be for the new hybrid sedan, the luxury brand's first, starting March 17.

Partners make the perfect co-driver

CELEBRITY heart-throbs such as George Clooney and Cheryl Cole have come second-best in a recent survey of drivers who were asked for their perfect partner on a long road trip. Six out of 10 drivers in the UK said they would choose their regular partner, whether that person is their husband, wife, friend or workmate, 61% of drivers asked said they would prefer their usual driving buddy to George Clooney or Cheryl Cole. Surprisingly, 11% of drivers surveyed by Halfords said they would be happiest with just a satellite navigation system for company on a long road trip.