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Saab: 'we will sell new 9-3 architecture to others'

Saab won’t only buy in technology from other manufacturers, but will sell its own Phoenix platform (which will underpin the next 9-3) to car companies as well. That’s the message from Saab CEO Jan Ake Jonsson and Spyker CEO Victor Muller. CAR has just sat down with the pair at the LA auto show, so read on for more.

Ford Evos concept

Ford's new Evos concept will make its global debut at the 2011 Frankfurt motor show, showcasing the manufacturer's new One Ford design direction as well as exploring future powertrain and vehicle technologies. The four-door, four-seat fastback concept with a lithium-ion plug-in hybrid powertrain, is designed to engage the driver as much as possible through the use of infotainment and wireless technology. Although the car will never be seen on the roads, Ford has claimed that it contains many of the features that will be in use within future Ford production models.

Toyota and Mercedes-Benz are top global car brands

Toyota & Mercedes-Benz are the Top Global Automotive Brands 2011 Interbrand, a branding consultancy, delivers a report on the world’s brands every year, and in 2011, despite recall woes and the devastation of the Japanese Tsunami, Toyota leads the automotive brands, with luxury car maker Mercedes-Benz just behind. Interbrand uses three measures to gauge how effective a brand is – performance of branded product, the brands ability to secure earnings and the role of the brand in purchasing decisions – to come up with a chart of the top 100 world brands. At the top of the tree are companies like Coca Cola, IBM, Microsoft and Google, but car brands do well with Toyota, Mercedes-Benz, BMW, Honda, VW, and Ford all making it in to the top 50.